Content Creation and Editing
Whether you need help with a simple project, or an entire content strategy to drive your business, we can help.
WHAT WE CREATE
Content that builds trust and wins customers
Our goal is to serve your customers and make sure they understand how your business can meet their needs. We consider great content a form of customer service. Done well, it builds confidence in your brand and makes people much more likely to spend time and money with your business.
Our first step when working with clients is making sure we understand your audience extremely well: Who are your customers? What are they looking for? What motivates them? What influences their decisions?
If you’re not sure, don’t worry. DragonGoat’s team is full of former journalists who can interview your customers to get these answers.
Next, we work to understand how your business in uniquely positioned to serve those customers. Why do customers love and choose you?
Finally, we want to know your specific goals. Maybe you have a new product or service to promote, you’re trying to shift brand perception, or you’re eager to attract a new demographic. We can help.
how we do it
Tools & Tactics
- SEO copywriting
- White papers/ebooks
- Blog posts
- Website creation and management
- Email marketing
- Press releases
- Case studies
- Product descriptions
- Local listings (Google My Business, Facebook Business pages, etc.)
- Social media engagement
- Reputation management